Apple is offering a free weekend of streaming on Apple TV Plus on January 4th and 5th, 2025. This initiative allows users to watch any film or series available on the platform without any restrictions. The only requirement to access this free offer is having an Apple ID, which you can create for free if you don’t have one. There’s no need to sign up for a trial subscription, saving potential viewers some effort.
The purpose of this free weekend is to attract new subscribers to Apple TV Plus. Apple hopes that users will start watching a series and decide to subscribe to continue watching after the free period ends. If you do not cancel your subscription after signing up for a trial, it automatically converts to a paid subscription. Unlike other streaming services, canceling a trial with Apple immediately ends your access, so it’s important to set a reminder to cancel if you don’t wish to continue. The service costs 9.99 euros per month after the trial period.
Apple TV Plus offers several advantages compared to its competitors. Many of its contents are available in 4K, and the only ads are skippable trailers at the beginning of episodes or movies. There are no additional ad interruptions, which is a plus. However, the content library is smaller than those of Netflix or Disney Plus.
Besides the free weekend, there are other ways to try Apple TV Plus without paying. New users can usually test the service for seven days for free. Additionally, purchasing a qualifying Apple device, such as an iPhone or iPad, grants you three months of free access. Apple TV Plus is also part of the Apple One bundle, which includes iCloud Plus, Apple Music, Apple Arcade, and Apple Fitness Plus, starting at 20 euros per month. This bundle can be tried for free for one month, but remember to cancel it before the trial ends to avoid charges.
Apple’s strategy is clear: by offering free access and highlighting the high-quality streaming experience, they aim to convert viewers into paying subscribers. The hope is that viewers will enjoy the content enough to continue with a full subscription. This move is part of a broader strategy to grow Apple’s presence in the streaming market, leveraging the appeal of their exclusive content and seamless integration with their ecosystem.
Overall, the free weekend is an opportunity for users to explore Apple TV Plus and decide if it’s worth subscribing to long-term. With its high-quality content and ad-free experience, it could be an attractive option for viewers looking for something new. Just remember to manage your subscription settings to avoid unexpected charges.